Free Checkup

The Soot Doctor: Digital Marketing Strategies for Irish Businesses

  • Small business based in Wicklow serving Leinster
  • Working with The Roadmap since January 2025
  • SEO results within weeks of new site launch
The Soot Doctor knew their old website and online presence weren’t working, they had the right services, but not the right platform. Now, their website ranks across Dublin, converts new customers, and reflects the quality of their brand.

The Soot Doctor: Digital Marketing Strategies for Irish Businesses

  • Small business based in Wicklow serving Leinster
  • Working with The Roadmap since January 2025
  • SEO results within weeks of new site launch
The Soot Doctor knew their old website and online presence weren’t working, they had the right services, but not the right platform. Now, their website ranks across Dublin, converts new customers, and reflects the quality of their brand.

SEO Before and After

Within just 3–4 weeks of launching the new website, The Soot Doctor jumped from page 4 and 5 of Google straight into the top 10 — even hitting top 3 for key terms. And that momentum is only increasing.

  • Click on the image to zoom

1st

Top rankings for key local searches within 3–4 weeks.

Website Before and After

The old site was slow, hard to use, and didn’t show off their premium services. It wasn’t optimised for SEO, mobile or conversion. The new site fixed all of that — fast.
  • Click and Scroll to see the full before and after

Video Testimonials

Some of our happy clients

Get a Checkup Today and Start Your Journey

Let us show you exactly what’s working, what’s broken, and what your site could achieve, no guesswork.
1.
Fill out the form
Tell us who you are, what you offer, and where you operate.
2.
Team puts together the report
We do the research. You get real insights into your site and marketing.
3.
Receive Report within 48h
We walk you through your Checkup and show you how to solve the problems and get
Free Checkup

Testimonials

“The improvements to our website’s design and user experience have been well received, and we are now generating new leads regularly. The onboarding process with the Roadmap team was smooth, and their communication was excellent. Although we were initially unfamiliar with SEO, we are now pleased to see our Google rankings improving steadily.”

Thomas & Stefan, Mannion Solicitors

“Working with The Roadmap was a fantastic experience! Their team impressed me on all fronts:
Design: They created a sleek and user-friendly website that perfectly reflects my brand identity. From concept to final product, they were responsive to my feedback and suggestions.SEO: My website’s visibility has skyrocketed! The Roadmap expertly implemented their SEO strategies, leading to significantly higher organic traffic and qualified leads.
Website Maintenance: Their ongoing maintenance service gives me peace of mind. They proactively address any issues and keep my website running smoothly, allowing me to focus on running my business.
But beyond their technical expertise, what truly sets them apart is their people. The entire team is incredibly responsive, professional, and friendly. I always felt like a valued partner, not just another client.
If you’re looking for an excellent marketing agency that delivers results and prioritizes client satisfaction, look no further than The Roadmap! I highly recommend them.”

Angelika Heron, Relaxing Therapies

“The Roadmap developed our website for an environmental programme for primary schools and I am very happy with the relationship we have developed over about 4 years now. They have worked well with our design team and “get ” what we were trying to do and convey to teachers, parents, kids and supporters. We have received two TOV vouchers from our local authority now and they have provided the documentation we needed and helped us through the process. This was my first time working with a developer and the team have been patient. The result is a website that does exactly what we need and have had good feedback on. Only just this morning I was told it looked very professional. On the small number of occasions there have been crossed wires, they have immediately sorted it out and have been very quick to respond when we needed stuff uploaded or modified at unreasonably short notice.”

Patrick Jackson, Picker Pals

Grupo-de-mascara-47
Grupo-de-mascara-48
Grupo-de-mascara-49
Grupo-de-mascara-50
Educating businesses along their journey.
Facebook-square Instagram Linkedin
Request Checkup
Copyright © 2025 The Roadmap
Free Checkup