What’s email marketing, and how’s it used in digital marketing?
What are the different types of email marketing campaigns?
Designed to promote a specific product, service, or offer
Provide information or updates on your business, industry, or products/services
Sent to new subscribers to introduce your business and encourage engagement
Remind customers of items they left in their cart and encourage them to complete their purchase
Sent to inactive subscribers to encourage them to re-engage with your business etc.