As part of our strategy to help TTP Ltd., we began with Stage 1 of our marketing roadmap, which involved laying the digital foundations for their online presence. We started by creating a new website that was optimized for local search, with targeted keyword research specific to Limerick. We identified content gaps and optimized the website’s backend and frontend to improve its search engine ranking and user experience. We also optimized their Google My Business listing and ensured that the website had clear objectives, a user-friendly design, easy navigation, and visually appealing aesthetics. Our team also implemented SEO backlinking to further improve their online visibility.