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Digital Advertising

Let’s Get Your Brand Seen by the Right People

We’re all about helping you showcase your brand to the people who matter most. Our digital advertising strategies use data to create ads that really connect with your audience’s interests and shopping habits.

Our Advertising Strategies

Social Retargeting Ads

You know when you leave a site without buying anything, and then suddenly you see ads for it all over your social media? That’s retargeting! Since 9 out of 10 people don’t buy on their first visit, these ads are a great way to nudge them back and remind them of what they were interested in—boosting your return on investment.

Google Ads

Got a new product or service to shout about but your website isn’t showing up on Google’s first page? No worries! Google Ads can help you drive targeted traffic to your site and reach people actively searching for what you offer—even if you’re not ranking organically yet.

Targeted Ads

People spend a ton of time scrolling through social media, so why not be there when they’re ready to buy? With targeted ads, we create unique messages for the right audience at the right time, using customer data to find the people who’ll be most interested in your products or services.

Display Ads

Ever been scrolling through social media or watching YouTube and saw an ad for something you were just thinking about? That’s the power of display ads! They’re perfect for getting your business noticed when people are browsing online, checking emails, or using apps on their devices.

How Our Ads Strategy Works

We’re always looking to improve your ROI with our advertising strategies. Every two weeks, we dive into your ad performance and tweak things to keep them on point. Plus, we send you weekly reports packed with personalised data and KPIs so you can see how your investment is doing. And when your ads are killing it, we’ll use that info to create even more ads that we know will work. Our goal? Delivering results that matter!

Try Our Free Checkup

Before we launch any ads, you’ll want to make sure your website is running smoothly on all devices—after all, your ads need somewhere to go! If you think your website might have some issues, we’ve got your back with a free checkup to ensure your digital foundations are solid.
Get Your Free Checkup

Video testimonials

Angelika's testimonial from Relaxing Therapies

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Kevin's testimonial from Moyo Hair and Beauty

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Testimonial from Master Carpet

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Testimonial from Lincoln's

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Testimonial from Irish Dance Experience

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Testimonial from Icon Fasteners

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Testimonial from Homely Natural Solutions

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Testimonial from theCADLAB

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Testimonial from Brannigan's

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More Customer testimonials

“The improvements to our website’s design and user experience have been well received, and we are now generating new leads regularly. The onboarding process with the Roadmap team was smooth, and their communication was excellent. Although we were initially unfamiliar with SEO, we are now pleased to see our Google rankings improving steadily.”

Thomas & Stefan, Mannion Solicitors

“Working with The Roadmap was a fantastic experience! Their team impressed me on all fronts:
Design: They created a sleek and user-friendly website that perfectly reflects my brand identity. From concept to final product, they were responsive to my feedback and suggestions.SEO: My website’s visibility has skyrocketed! The Roadmap expertly implemented their SEO strategies, leading to significantly higher organic traffic and qualified leads.
Website Maintenance: Their ongoing maintenance service gives me peace of mind. They proactively address any issues and keep my website running smoothly, allowing me to focus on running my business.
But beyond their technical expertise, what truly sets them apart is their people. The entire team is incredibly responsive, professional, and friendly. I always felt like a valued partner, not just another client.
If you’re looking for an excellent marketing agency that delivers results and prioritizes client satisfaction, look no further than The Roadmap! I highly recommend them.”

Angelika Heron, Relaxing Therapies

“The Roadmap developed our website for an environmental programme for primary schools and I am very happy with the relationship we have developed over about 4 years now. They have worked well with our design team and “get ” what we were trying to do and convey to teachers, parents, kids and supporters. We have received two TOV vouchers from our local authority now and they have provided the documentation we needed and helped us through the process. This was my first time working with a developer and the team have been patient. The result is a website that does exactly what we need and have had good feedback on. Only just this morning I was told it looked very professional. On the small number of occasions there have been crossed wires, they have immediately sorted it out and have been very quick to respond when we needed stuff uploaded or modified at unreasonably short notice.”

Patrick Jackson, Picker Pals

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