The Trading Online Voucher is a government initiative designed to help small businesses in Ireland develop or enhance their online trading capabilities. If you’re a small business owner, you can apply for funding of up to €2,500 or 50% of your eligible expenses (excluding VAT), whichever is lower. This support can go a long way in helping you establish a strong online presence.
Consider this: only 23% of small Irish businesses engage in meaningful eCommerce. For businesses with fewer than ten employees, that number is even lower. At the same time, 70% of online purchases made in Ireland come from overseas. This means there’s a huge opportunity for small businesses to reach customers far beyond their local area. By going digital, you can tap into this market, attract new customers, and boost your sales. Imagine being a local café in Dublin, offering online orders and delivery; you could reach coffee lovers across the country!
Starting or upgrading your online presence can be expensive, but the Trading Online Voucher makes it easier. With financial help, you can invest in things like building an eCommerce website, setting up online payment systems, or creating a digital marketing strategy. This support can make the transition to digital much more manageable for you.
The benefits of the Trading Online Voucher don’t stop with immediate support. A successful online strategy can lead to sustained growth and new revenue streams. Once your business is online, you can explore new markets, expand your product lines, and reach customers you never thought possible. The investments you make now can pay off for years to come.
To get the best results from the Trading Online Voucher, take some time to plan. Think about how you want to use the funds. Do you want to build a website, start an online marketing campaign, or improve your customer service? Having a clear plan will help you make the most of your investment. Choosing the right partners is also important. Work with suppliers who understand your vision and can help you achieve your online goals. This could be a web designer, digital marketer, or someone who specialises in eCommerce. Finally, don’t forget to engage with your audience. Use social media to showcase your products, share your story, and connect with customers. The more you engage, the more loyal your customers will become.
The Trading Online Voucher is a fantastic opportunity for small businesses to thrive in the digital age. By understanding and leveraging this voucher, you can secure a brighter future for your business and unlock its full potential. If you’re a small business owner considering going digital, now is the time to act. Don’t miss out on the chance to benefit from the Trading Online Voucher.
If you need guidance on how to apply for the Trading Online Voucher or want to explore additional government supports for small businesses, we’re here to help. Reach out to us for assistance in going digital!
