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Aspire Counselling: The Digital Revamp That Increased Aspire Counselling’s Reach

  • Counselling Services in Dublin, Ireland
  • Working with The Roadmap since May 2023
  • Results by June 2023

Foundations Checkup Health Score

SEO
Foundations
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Aspire Counselling: The Digital Revamp That Increased Aspire Counselling’s Reach

  • Counselling Services in Dublin, Ireland
  • Working with The Roadmap since May 2023
  • Results by June 2023

Foundations Checkup Health Score:

SEO
Foundations
Get Your Free Checkup Here

What We Did

How a New Website and SEO Strategy Led to Increased Traffic and Rankings

When Aspire Counselling approached us, they needed a website that did more than just list their services. They wanted a digital space that captured their unique brand identity while making clients feel positive and encouraged to book a session or inquire about their corporate offerings.

Before

Past 50th
For “assertiveness training Dublin”

Before

Outdated Website
No logo, no branding, and no traffic/user engagement.

Before

Past 50th
For “holistic counselling and psychotherapy Leinster”

Before

Past 50th
For “holistic counselling and psychotherapy Dublin”

AFTER

Ranked #7
For “assertiveness training Dublin”.

AFTER

Positive Brand Perception
Thanks to the new site and GMB optimisation.

AFTER

18th 
For “holistic counselling and psychotherapy Leinster”.

AFTER

38 
positions gained. Now ranking 12th.

Before

Past 50th
For “assertiveness training Dublin”

AFTER

Ranked #7
For “assertiveness training Dublin”.

Before

Past 50th
No logo, no branding, and no traffic/user engagement.

AFTER

Positive Brand Perception
Thanks to the new site and GMB optimisation.

Before

Past 50th
For “holistic counselling and psychotherapy Dublin”

AFTER

38 
positions gained. Now ranking 12th.

Before

Past 50th
For “holistic counselling and psychotherapy Leinster”

AFTER

18th 
For “holistic counselling and psychotherapy Leinster”.

Our Services

Aspire Counselling’s Website Overhaul That Drove Rankings and Traffic

We designed a comprehensive strategy tailored to Aspire Counseling’s needs. Here’s what we did to make it happen:

A Brand-New Website

We designed a user-friendly website that highlights their expertise in wellness, with clear pathways for users to explore services and learn more about their corporate programs.

SEO Foundations

To boost their visibility, we implemented SEO foundations, including keyword optimisation, and they are now ranking for their target keywords.

Google My Business

We optimised Aspire’s GMB profile, allowing clients to discover them more easily on Google. This enhanced local credibility and connected them with clients searching for wellness services nearby.
A Brand-New Website
We designed a user-friendly website that highlights their expertise in wellness, with clear pathways for users to explore services and learn more about their corporate programs.
We designed a user-friendly website that highlights their expertise in wellness, with clear pathways for users to explore services and learn more about their corporate programs.
SEO Foundations
To boost their visibility, we implemented SEO foundations, including keyword optimisation, and they are now ranking for their target keywords.
To boost their visibility, we implemented SEO foundations, including keyword optimisation, and they are now ranking for their target keywords.
Google My Business
We optimised Aspire’s GMB profile, allowing clients to discover them more easily on Google. This enhanced local credibility and connected them with clients searching for wellness services nearby.
We optimised Aspire’s GMB profile, allowing clients to discover them more easily on Google. This enhanced local credibility and connected them with clients searching for wellness services nearby.

SEO Results

Higher Engagement and Conversions

Aspire now ranks higher for essential keywords, such as “hypnotherapy for anxiety Dublin”, “assertiveness training Dublin”, and “holistic counselling and psychotherapy Leinster”.
  • Click the image to zoom

New Website Design & Build

Through a carefully structured site and clear calls to action, Aspire has seen an increase in website inquiries and bookings. Users now spend more time on the site, viewing multiple pages and actively exploring services.
See Live Website
Before
  • Click the image to zoom
After
  • Click the image to zoom

Customer Testimonials

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Aspire Counselling is now positioned as a go-to provider for effective wellness programs that companies and individuals can trust. If you think your business needs help, fill out the form, and receive a free report including actionable tips, competitor analysis, keyword rankings, and past marketing efforts.
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More Testimonials

“The improvements to our website’s design and user experience have been well received, and we are now generating new leads regularly. The onboarding process with the Roadmap team was smooth, and their communication was excellent. Although we were initially unfamiliar with SEO, we are now pleased to see our Google rankings improving steadily.”

Thomas & Stefan, Mannion Solicitors

“Working with The Roadmap was a fantastic experience! Their team impressed me on all fronts:
Design: They created a sleek and user-friendly website that perfectly reflects my brand identity. From concept to final product, they were responsive to my feedback and suggestions.SEO: My website’s visibility has skyrocketed! The Roadmap expertly implemented their SEO strategies, leading to significantly higher organic traffic and qualified leads.
Website Maintenance: Their ongoing maintenance service gives me peace of mind. They proactively address any issues and keep my website running smoothly, allowing me to focus on running my business.
But beyond their technical expertise, what truly sets them apart is their people. The entire team is incredibly responsive, professional, and friendly. I always felt like a valued partner, not just another client.
If you’re looking for an excellent marketing agency that delivers results and prioritizes client satisfaction, look no further than The Roadmap! I highly recommend them.”

Angelika Heron, Relaxing Therapies

“The Roadmap developed our website for an environmental programme for primary schools and I am very happy with the relationship we have developed over about 4 years now. They have worked well with our design team and “get ” what we were trying to do and convey to teachers, parents, kids and supporters. We have received two TOV vouchers from our local authority now and they have provided the documentation we needed and helped us through the process. This was my first time working with a developer and the team have been patient. The result is a website that does exactly what we need and have had good feedback on. Only just this morning I was told it looked very professional. On the small number of occasions there have been crossed wires, they have immediately sorted it out and have been very quick to respond when we needed stuff uploaded or modified at unreasonably short notice.”

Patrick Jackson, Picker Pals

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