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Irish Pub, Food Services - Success Story

Brannigans: How We Helped Boost Bookings for a Dublin Pub

Patrick and Paul, the owners of Brannigans Pub, reached out to us in October 2020, right in the middle of the COVID-19 pandemic. They wanted to boost their online presence in these hard times and attract more customers, especially tourists, by revamping their outdated website.

The Problem

Too Much Competition & An Outdated Website

Brannigans Pub faced a lot of competition from other Irish pubs, especially when it came to attracting tourists. They needed a new website that told their story, showed off their menu, and was easy to use for customers. They also wanted it to work well on mobile devices and allow for online ordering.

Our Services

Making Their Website Work For Them

Our main goal was to create a site that reflects the bar’s history and offerings while boosting online visibility.
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Website Redesign

We created a new website that was easy to navigate, showcased their history and menu, and allowed customers to order food online.

Better User Experience

We made sure the website was simple to use, with a clear design that kept visitors interested.

SEO Optimisation

We made the website show up in search results for key terms like “Pub Food Dublin” and “Pub Food Dublin City Centre” so more people could find them online.

The Results

More Bookings & Better Visibility

Higher Search Rankings

Brannigans’ website ranked on the first page of Google for terms like “Gastropub in Dublin City Centre” and “pub in Dublin City Centre.”

More Customers

With better visibility, Brannigans attracted more tourists and locals, growing their customer base and reputation.

Increased Engagement

The website became a key tool for increasing bookings and keeping customers engaged with their services.

Customer testimonials

Angelika's testimonial from Relaxing Therapies

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Kevin's testimonial from Moyo Hair and Beauty

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Testimonial from Master Carpet

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Testimonial from Lincoln's

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Testimonial from Irish Dance Experience

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Testimonial from Homely Natural Solutions

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Testimonial from theCADLAB

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Testimonial from Brannigan's

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“The improvements to our website’s design and user experience have been well received, and we are now generating new leads regularly. The onboarding process with the Roadmap team was smooth, and their communication was excellent. Although we were initially unfamiliar with SEO, we are now pleased to see our Google rankings improving steadily.”

Thomas & Stefan, Mannion Solicitors

“Working with The Roadmap was a fantastic experience! Their team impressed me on all fronts:
Design: They created a sleek and user-friendly website that perfectly reflects my brand identity. From concept to final product, they were responsive to my feedback and suggestions.SEO: My website’s visibility has skyrocketed! The Roadmap expertly implemented their SEO strategies, leading to significantly higher organic traffic and qualified leads.
Website Maintenance: Their ongoing maintenance service gives me peace of mind. They proactively address any issues and keep my website running smoothly, allowing me to focus on running my business.
But beyond their technical expertise, what truly sets them apart is their people. The entire team is incredibly responsive, professional, and friendly. I always felt like a valued partner, not just another client.
If you’re looking for an excellent marketing agency that delivers results and prioritizes client satisfaction, look no further than The Roadmap! I highly recommend them.”

Angelika Heron, Relaxing Therapies

“The Roadmap developed our website for an environmental programme for primary schools and I am very happy with the relationship we have developed over about 4 years now. They have worked well with our design team and “get ” what we were trying to do and convey to teachers, parents, kids and supporters. We have received two TOV vouchers from our local authority now and they have provided the documentation we needed and helped us through the process. This was my first time working with a developer and the team have been patient. The result is a website that does exactly what we need and have had good feedback on. Only just this morning I was told it looked very professional. On the small number of occasions there have been crossed wires, they have immediately sorted it out and have been very quick to respond when we needed stuff uploaded or modified at unreasonably short notice.”

Patrick Jackson, Picker Pals

Start Your Success Story Today!

We helped Brannigans boost their online presence, and we can help your business too! Fill out the form for a free marketing report, and we’ll show you how to improve your website and attract more customers.
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